The Bachelor of Arts (BA) in Journalism and Mass Communication program at St. Xavier's College (SXC) is a dynamic undergraduate degree that provides comprehensive training in media theory, production, and ethics. The curriculum covers key areas such as news reporting and writing, media law and ethics, digital media, broadcast journalism, advertising, public relations, and communication research. The program emphasizes hands-on learning through practical labs, studio work, field reporting, and project-based assignments. Graduates are prepared for careers as journalists, content creators, media planners, public relations specialists, broadcast professionals, and communication officers in media houses, corporate sectors, NGOs, and government agencies, with a strong foundation for further advanced studies.